“Teen Mom OG,” “Teen Mom” and “16 and Pregnant” star Farrah Abraham celebrated her 25th birthday in style Tuesday night by opening the doors to her new frozen yogurt shop in Lakeway.
That’s right, frozen yogurt.
The “momtrepreneur” – get it? – first announced plans for a Froco in Central Texas nearly two years ago. At the time, it was slated to be on South Congress Avenue.
But as the months passed, plans changed. Instead of SoCo, Froco wound up at 2127 Lohmans Crossing Road, in the Lake Travis area.
“I will say it has been a long road,” Abraham said. “I almost gave up on opening my brand I created after dealing with many bad developers and dead-end location searches. Like every start-up and business owner, the journey is never easy and my journey building an awesome lifestyle brand like Froco was not easy given what I wanted out of an outstanding location.”
She says the idea came to her after a doctor insisted she start eating better.
It’s “about having fresh and frozen healthy food options,” Abraham said in a news release.
The yogurt shop doesn’t have a website just yet, but look for it soon at FrocoFreshFrozen.com. Future plans call for a mix of corporate and franchised Froco locations in Texas and Abraham’s new home, California, as well as elsewhere across the country.
Abraham also said she plans to open two more businesses in Lakeway later this year: Furnished By Farrah, a furniture store, and Sophia Laurent Children’s Boutique, which will sell – you guessed it – children’s products.